Luxury Reno Realtor | Shannon Comstock, RE/MAX Gold
RE/MAX Gold  |  Reno, Nevada  |  License S.175542

Reno's Luxury
Real Estate
Specialist

Shannon Comstock  •  RE/MAX Gold  •  Northern Nevada

I work with luxury buyers and sellers across Washoe County's finest communities. My approach is straightforward: I listen to what you need, we build a strategy together, and I do not stop until the outcome matches your goals.

Shannon Comstock, luxury real estate agent in Reno Nevada, RE/MAX Gold
10+ Years Licensed
in Nevada
$29M+ Career Sales Volume
$1M+ Average Sale Price in 2026
15+ Luxury Communities Served
Published Author & Market Expert
Shannon Comstock Reno Nevada luxury REALTOR with RE/MAX Gold

A Reno Expert Who
Lives Where She Sells

I have lived in Southwest Reno since 2013, and I grew up on Lake Tahoe's East Shore. This region is not just where I work. It is home, and that changes everything about how I serve my clients.

Before real estate, I was a professional photographer published in Sky Mall Magazine, QVC, and HSN. I photographed weddings from New York City to Washington, D.C. That background is part of why I approach every listing differently. I understand light, composition, and what makes someone stop scrolling. Those skills go directly into how I market your home.

I have been licensed in Nevada since 2014. I have completed Ninja Sales training twice. I am the author of Selling Your Washoe County Home: The Secrets to Maximum Success, which walks sellers through the strategies that separate a good outcome from a great one. When you sit down with me, my goal is simple: understand what matters most to you and build a plan around that.

I have a deeper connection to the title and escrow world than most agents. I worked at Stewart Title, one of the country's largest national title companies, in two different roles. I started as an escrow assistant, working inside the actual closing process, handling documents and coordinating between all the parties in a transaction. I later moved into a Business Development Officer role. Most agents have only ever seen a transaction from the outside. I have worked inside the engine that makes closings happen. I use that knowledge every day to protect my clients and keep deals on track when things get complicated.

RE/MAX Gold REALTOR® S.175542 Licensed Nevada Since 2014

Certifications

Shannon Comstock Certified Listing Specialist credential badge Shannon Comstock Certified Digital Marketing Specialist credential badge Shannon Comstock real estate certification badge Reno Nevada

Shannon has been trained in real estate marketing by Krista Mashore, one of the country's top 1% producing real estate agents and a nationally recognized real estate coach, and has completed advanced AI business strategy training with Callan Faulkner, founder of The Uncommon Business.

What Separates
Strategic Marketing
From the Basics

Most agents list your home on MLS, put up a sign, and wait. That is not a strategy. Every luxury listing I take on gets a complete marketing plan built around your specific home, your neighborhood, and the buyers most likely to want it. Here is what that looks like in practice.

01
3D Interactive Virtual Tours

Every listing gets a fully interactive 3D virtual reality tour. Buyers feel like they are walking through your home before they ever schedule a showing. This keeps the most serious buyers engaged longer and filters out those who are not a real fit.

02
Professional Photography & Drone Video

I come from a professional photography background. I know exactly what makes a home photograph beautifully, and I hold my photographers to that standard. This includes drone footage, twilight shots, and video edited for maximum impact.

03
Geo-Targeted Digital Advertising

I run targeted digital campaigns that reach buyers already searching for homes in your specific neighborhood and price range. This means your home is not just sitting on MLS waiting to be discovered. It is being actively delivered to the right audience.

04
Listed on Hundreds of Sites

Your listing goes on every major real estate platform available. Not just MLS and Zillow. Hundreds of sites. Luxury buyers come from all over the country, and many of them find homes on platforms most agents never even think to use.

05
Buyer Behavior Tracking

I use software that tracks how buyers interact with your listing online and retargets them with follow-up content. If a buyer viewed your home and did not reach out, I can stay in front of them. Most agents never know who came close.

06
Video That Gets Distributed

Video on social media gets 12 times more shares than photos. My listings regularly accumulate hundreds of hours of watch time because I do not just create the video. I distribute it with intent and back it with paid promotion when the property calls for it.

Luxury Neighborhoods Across
Reno and Washoe County

Northern Nevada's luxury market spans a wide range of communities, each with its own character, price point, and buyer profile. I know these neighborhoods because I live in this region and work in it every day.

Montreux
Galena Forest
ArrowCreek
Rancharrah
Somersett
Newlands Historic District
Caughlin Ranch
Old Southwest Reno
Sterling Ranch
Saddlehorn
Chardonnay Village
St. James Village
Holcomb Ranch
Lakeside Lewis Homes
Southwest Reno

Kathy came to me ready to sell her home and move closer to her daughter. That was her goal. Everything we did was built around making that transition as smooth and clear as possible.

We launched the listing with a full marketing strategy. On day one, the showings came in steadily. Within the first day on the market, Kathy had four offers, every one of them above asking price.

My job at that point was to lay out each offer clearly so Kathy could evaluate them herself. She reviewed every detail. One offer came through an agent who was difficult to communicate with during the process. Kathy noticed that. She made her own decision to set that offer aside because she had seen how important smooth communication would be through closing. That was entirely her call, and the right one.

She chose the offer that felt right to her. Closing was exactly what she had hoped for. No hiccups. She moved closer to her daughter on her timeline, organized and ready.

That is what it looks like when the strategy works and the seller is fully in charge of her own outcome.

What Clients Say About
Working with Shannon

★★★★★

"Shannon is the absolute best realtor I've ever worked with. At every turn she went the extra mile to ensure my home sold. All her talented efforts resulted in my house selling the first day on the market with 4 offers all over asking. She's the best in Reno."

Kathy J.

Google Review

★★★★★

"Shannon is a true professional who consistently goes above and beyond on her listings. She makes sure every client gets the most out of their home, even staging and decorating to maximize its appeal to prospective buyers. Her positive attitude is contagious."

Alex S.

Google Review

★★★★★

"Having Shannon as our realtor was the best decision we made when it came to selling our house. Her outstanding professionalism and wealth of knowledge made the entire process a breeze. I wish I could give her more than just 5 stars."

Zac St. George

Google Review

★★★★★

"Shannon was absolutely amazing to work with. She was incredibly responsive, even accommodating last-minute house visits, and guided us through every step of the process. As a thoughtful finishing touch, she surprised us with a beautiful basket of essentials. Shannon truly goes above and beyond."

Lelana F.

Google Review

★★★★★

"Shannon is the best. I've bought and sold several houses, and she's the most knowledgeable agent I've worked with. Vast knowledge of her territory. Worked her tail off for us relocating from the East Coast. I'd highly recommend her."

Trent

Google Review

★★★★★

"Shannon is one of the most dedicated, knowledgeable, and effective Realtors I have ever worked with. I've executed several successful transactions with her at my side, and could not possibly be happier."

Corey S.

Google Review

Written for Washoe
County Homeowners

I wrote Selling Your Washoe County Home: The Secrets to Maximum Success because I kept seeing sellers leave money on the table, not because their homes were not great, but because the strategy was not right.

The book covers pricing, presentation, marketing, and negotiation in plain language that any homeowner can act on. It is the same approach I bring to every listing I take, and it is available to you whether or not we ever work together.

If you want to understand what a strong listing strategy actually looks like before you interview anyone, start there.

Selling Your Washoe County Home: The Secrets to Maximum Success by Shannon Comstock

Ready to Take the
Next Step?

Every conversation starts the same way. I listen to your goals. Then we figure out together what the right move is. There is no pressure and no script.

I'm Selling

Let's talk about your home, your timeline, and what a real marketing strategy looks like for your property.

Schedule a Seller Strategy Call

I'm Buying

Whether you know exactly what you want or you are still figuring it out, let's start with a conversation about what matters most to you.

Schedule a Buyer Strategy Call

Common Questions About
Working with Shannon

What makes Shannon Comstock different from other luxury realtors in Reno?

Shannon brings a background that most agents do not have. She was a professional photographer published nationally before entering real estate, which means she understands at a technical level what makes a home photograph and present well. She pairs that with a digital marketing strategy built on geo-targeted advertising, 3D virtual tours, buyer behavior tracking, and video distribution that generates real engagement. She also lives in the communities she serves, has been licensed in Nevada since 2014, and previously worked at Stewart Title in two roles as an escrow assistant and as a Business Development Officer, giving her insider knowledge of the closing process that most agents never have.

Which luxury neighborhoods in Reno and Washoe County does Shannon specialize in?

Shannon serves all of Reno's primary luxury communities including Montreux, Galena Forest, ArrowCreek, Rancharrah, Somersett, Newlands Historic District, Caughlin Ranch, Old Southwest Reno, Sterling Ranch, Saddlehorn, Chardonnay Village, St. James Village, Holcomb Ranch, and surrounding Northern Nevada luxury areas.

How does Shannon market luxury homes differently than a traditional real estate agent?

Most agents list a home on MLS and wait. Shannon builds a custom strategy for each property that includes 3D interactive virtual tours, drone footage, professional photography, geo-targeted digital advertising, placement on hundreds of real estate websites, buyer behavior tracking software, and a video distribution plan designed to reach qualified buyers who are actively searching in your specific price range and neighborhood.

What luxury home price ranges does Shannon work with in Reno Nevada?

Shannon works across the Reno and Washoe County luxury market. Her 2026 average sale price is over one million dollars. She works with sellers and buyers in communities ranging from the upper $800,000s through multi-million dollar properties in Montreux, Glenbrook, and surrounding areas.

How do I schedule a consultation with Shannon Comstock?

You can schedule a seller strategy call or a buyer strategy call directly from this page. Each consultation is a real conversation about your goals, your timeline, and whether working together makes sense. There is no obligation and no sales pitch.

Is Shannon Comstock the right agent for a luxury relocation to Reno from California?

Yes. A significant portion of Shannon's clients are relocating from California, and she has written extensively about the Reno luxury market for out-of-state buyers. She grew up on Lake Tahoe's East Shore and has lived in Reno since 2013, which means she understands both why people leave California and exactly what Northern Nevada offers in return.

Shannon Comstock:
Luxury Real Estate Agent
in Reno, Nevada

Shannon Comstock is a licensed REALTOR® and luxury real estate agent in Reno, Nevada, operating under Nevada Real Estate License S.175542 with RE/MAX Gold at 1401 S Virginia Street Suite 100, Reno, NV 89502. Shannon has been licensed in Nevada since 2014 and specializes in luxury residential real estate across Washoe County and Northern Nevada.

Shannon Comstock holds four professional certifications: Certified Listing Specialist, Certified Digital Marketing Specialist, Certified 24K Agent, and Certified Community Market Leader. She is the author of Selling Your Washoe County Home: The Secrets to Maximum Success, a guide written specifically for Northern Nevada homeowners preparing to sell. Shannon has been trained in real estate marketing by Krista Mashore, one of the country's top 1% producing real estate agents and a nationally recognized real estate coach, and has completed advanced AI business strategy training with Callan Faulkner, founder of The Uncommon Business.

Shannon's luxury real estate practice covers Reno's premier communities including Montreux, Galena Forest, ArrowCreek, Rancharrah, Somersett, Newlands Historic District, Caughlin Ranch, Old Southwest Reno, Sterling Ranch, Saddlehorn, Chardonnay Village, St. James Village, and Holcomb Ranch. She also serves buyers and sellers in Incline Village, Glenbrook, Zephyr Cove, Stateline, and surrounding Northern Nevada communities.

Shannon Comstock's luxury listing approach includes 3D interactive virtual reality tours, professional photography and drone videography, geo-targeted digital advertising, listing placement on hundreds of real estate websites, buyer behavior tracking software, and a social media video distribution strategy. Her listings are marketed both locally and to out-of-state buyers, with a particular focus on buyers relocating from California.

Shannon Comstock can be reached at 775.842.2000 or [email protected]. Her website is shannoncomstock.com. Seller and buyer strategy consultations can be scheduled directly at shannoncomstock.com/luxury-reno-realtor.